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Contents

Module A: E-bike sales figures – market size and prognosis

1. Market size and prognosis – global and European developments

 a. Global sales figures and prognoses p. A-4

 b. Sales figures and prognoses in Europe p. A-5

2. Market volumes and potential in Europe

   a. Top 5 countries by e-bike unit sales in Europe p. A-6

   b. Top 5 countries by e-bike proportion of total cycle output p. A-7

   c. Top 5 countries by e-bikes sales per head of population p. A-8

3. Prognoses for market development

   a. Prognoses for the top e-bike markets in Europe p. A-9

   b. Prognoses for markets with high growth potential p. A-10

Module B: E-bike models – specification and features

1. User categories

   a. Definition of user categories p. B-9 

   b. Proportions of the e-bike market by user category p. B-10

   c. Proportions of user categories for speed pedelecs (S-class) p. B-11

   d. Trends – current and future p. B-12

2. Frame types

   a. Frame types – all electric bikes, and S-class only p. B-13

   b. Frame types – trekking, city, MTB, compact p. B-14

3. Retail prices

   a. Retail prices – all electric bikes p. B-15

   b. Retail prices – S-class p. B-16

   c. Retail prices – trekking, city, MTB, compact p. B-17

   d. Retail prices: overview – all user categories p. B-18

   e. Price levels by brand p. B-19

   f.  Top 5 cheapest/most expensive (city/trekking, MTB, compact) and S-class e-bikes p. B-20

4. Weight

   a. Weight – all electric bikes p. B-21

   b. Weight – S-class p. B-22

   c. Weight – trekking, city, MTB, compact p. B-23

   d. Weight: overview – all user categories p. B-24

   e. Top 5 lightest/heaviest pedelecs (city/trekking, MTB, compact) and S-class e-bikes p. B-25

5. Drive systems

   a. Motor position – all electric bikes and S-class * p. B-26

   b. Motor position – trekking, city, MTB, compact * p. B-27

   c. Start assist – all electric bikes and S-class * p. B-28

   d. Start assist – all user categories * p. B-29

6. Range

   a. Range – all electric bikes p. B-30

   b. Range – S-class p. B-31

   c. Range – trekking, city, MTB, compact p. B-32

   d. Range: overview – all user categories p. B-33

   e. Top 5 pedelecs (city/trekking, MTB, compact) and S-class e-bikes with longest/shortest range p. B-34

7. Battery

   a. Battery capacity – all electric bikes and S-class * p. B-35

   b. Battery position – all electric bikes and S-class * p. B-36

   c. Battery position – trekking, city, MTB, compact * p. B-37

   d. Integrated batteries – all electric bikes * p. B-38

   e. Battery charge times – all electric bikes * p. B-39

8. Gearing systems

   a. Gearing system types – all electric bikes and S-class p. B-40

   b. Gearing system types – trekking, city, MTB, compact * p. B-41

9. Brakes

   a. Brake type – all electric bikes, and S-class p. B-42

   c. Models with regenerative braking – all electric bikes, and S-class p. B-43

   d. Models with regenerative braking – all user categories p. B-44

10. Suspension

   a. Models with suspension – all electric bikes, and S-class p. B-45

   b. Models with suspension – all user categories p. B-46

Module C: Manufacturers and suppliers of e-bikes in Europe

1. Production of electric bikes

   a. Production structure of European e-bike manufacturers (1/2) p. C-6

   b. Production structure of European e-bike manufacturers (2/2) p. C-7

   c. The value added chain p. C-8

   d. Production figures for electric bikes in Europe p. C-9

   e. Manufacturers in Asia – significance for the European market p. C-10

   f. Overview: Asian ODMs and OEMs – white label suppliers for Europe p. C-11

   g. Overview: Asian ODMs and OEMs with their own brands in Europe p. C-12

2. Market structure –  e-bike suppliers and brand landscape

   a. Model variety – brands and suppliers p. C-13

   b. Brand and marketing strategies  – key players with multi-brand strategies p. C-14

   c. Market shares of e-bike manufacturers p. C-15

3. E-bike suppliers and manufacturers – detail profiles of top 5 (organisation, finances, portfolio, history, e-bikes sales, value added, special features, market positioning, presence in Europe, strategy, innovations)

   a. Company A p. C-16

   b. Company B p. C-19

   c. Company C p. C-22

   d. Company D p. C-25

   e. Company E p. C-28

4. E-bike suppliers and manufacturers – brief profiles (organisation, key figures, market position, portfolio, special features, innovations)

   a. Company E p. C-31

   b. Company F p. C-32

   c. Company G p. C-33

   d. Company H p. C-34

   e. Company I p. C-35

   f. Company J p. C-36

   g. Company K p. C-37

5. E-bike suppliers and manufacturers - overviews

   a. International cycle manufacturers in Europe p. C-38

   b. Further manufacturers in focus, and national brands p. C-40

   c. “Pure electric” suppliers focusing on e-bikes p. C-42

   d. “Small but perfectly formed” – innovative approaches and specialists p. C-44

   e. “Foldable and transportable” – focus on compact e-bikes p. C-46

   f. “Spacious and stable” – focus on cargo e-bikes p. C-47

   g. “Personalised and special” – focus on custom/special e-bikes p. C-48

6. E-bike suppliers and manufacturers - developments 

   a. The market in motion (1st half 2015) p. C-49

   b. The market in motion (2nd half 2014) p. C-50

   c. The market in motion (1st half 2014) p. C-51

Module D: E-bike drive systems and components

1. Drive systems

   a. Pros and cons of different drive system concepts p. D-8

   b. Motor position – all electric bikes, and S-class * p. D-9

   c. Motor position – trekking, city, MTB, compact * p. D-10

   d. Start assist – all electric bikes, and S-class * p. D-11

   e. Start assist – all user categories * p. D-12

2. Drive system manufacturers

   a. Presence of motor manufacturers in e-bike models – all models p. D-13

   b. Presence of motor manufacturers in e-bike models – S-class p. D-14

   c. Mid motors - market share / presence of motor manufacturers p. D-15

   d. Rear motors - market share / presence of motor manufacturers p. D-16

   e. Front motors - market share / presence of motor manufacturers p. D-17

3. Drive system manufacturers – top 10 profiles (organisation, key figures, history, innovations, portfolio, market impact)

   a. Company A p. D-18

   b. Company B p. D-19

   c. Company C p. D-20

   d. Company D p. D-21

   e. Company E p. D-22

   f.  Company F p. D-23

   g. Company G p. D-24

   h. Company H p. D-25

   i. Company I p. D-26

   j. Company J p. D-27

4. Other drive system manufacturers - overview 

   a. Classics and well known names p. D-28

   b. In-house developments from e-bike suppliers p. D-29

   c. Innovative drive concepts p. D-30

   d. Chinese drive manufacturers in Europe! p. D-31

5. Batteries

   a. Cell chemistry p. D-32

   b. Battery capacity – all electric bikes, and S-class * p. D-33

   c. Nominal voltage p. D-34

   d. Charge time * p. D-35

   e. Battery position – all electric bikes, and S-class * p. D-36

   f. Battery position – trekking, city, MTB, compact * p. D-37

   g. Integrated batteries * p. D-38

6. Battery manufacturers

   a. Battery manufacturers p. D-39

   b. Major suppliers from China – overview p. D-40

   c. Suppliers from Japan and Korea p. D-42

   d. Suppliers from Europa and USA p. D-43

7. Gearing systems

   a. Gearing system types – all electric bikes, and S-class * p. D-44

   b. Gearing system types – trekking, city, MTB, compact * p. D-45

   c. Market share / presence of gearing system manufacturers p. D-46

8. Manufacturers of other e-bike components – overview

   a. Displays, sensors, controllers, cables etc. p. D-47

9. Trends and developments

   a. The drive system and component markets in motion (2014 and 1st half 2015) p. D-48

   b. Current and future themes p. D-50

Module E: Search behaviour of potential e-bike buyers in Germany

1. Top criteria for e-bike searches (greenfinder.de)

   a. Overview p. E-4

   b. Most searched-for frame types p. E-5

   c. Most searched-for user categories compared to models on offer p. E-6

   d. Search queries by maximum price p. E-7

   e. Search queries by drive system concept p. E-8

   f. Search queries by maximum weight p. E-9

   g. Search queries by minimum range p. E-10

   h. Search queries by gearing system type p. E-11

3. Top 30 lists (greenfinder.de)

   a. Most searched-for brands (top 30) p. E-12

   b. Most searched-for e-bike models (top 30) p. E-13

   c. Most searched-for dealers (top 30) p. E-14

 

Appendix

1. Objectives of this report and about the authors p. F-3

2. Liability exclusion, usage rights and image credits p. F-5

3. Explanatory notes and supplementary details for this report

   a. Analysis methodology p. F-6

   b. Brands in the Greenfinder database p. F-7

   c. Definition of an e-bike p. F-8

   d. E-bike parts and systems p. F-9

   e. User categories, S-class and frame types p. F-10

   f. Retail prices and weight p. F-11

   g. Range p. F-12

   h. Drive systems p. F-13

   i. Batteries p. F-14

   j. Battery types by cell chemistry p. F-15

General info
  • Released
  • Price RRP
  • Category
  • Frame type
  • Type
  • Weight
Engine
  • Weight
  • Battery
  • Battery Position
  • Engine
  • Engine Model
  • Gearshift
Features
  • Suspension
  • Recuperation
  • Starting aid
  • Brakes
  • Rack