1. Market size and prognosis – global and European developments
a. Global sales figures and prognoses p. A-4
b. Sales figures and prognoses in Europe p. A-5
2. Market volumes and potential in Europe
a. Top 5 countries by e-bike unit sales in Europe p. A-6
b. Top 5 countries by e-bike proportion of total cycle output p. A-7
c. Top 5 countries by e-bikes sales per head of population p. A-8
3. Prognoses for market development
a. Prognoses for the top e-bike markets in Europe p. A-9
b. Prognoses for markets with high growth potential p. A-10
1. User categories
a. Definition of user categories p. B-9
b. Proportions of the e-bike market by user category p. B-10
c. Proportions of user categories for speed pedelecs (S-class) p. B-11
d. Trends – current and future p. B-12
2. Frame types
a. Frame types – all electric bikes, and S-class only p. B-13
b. Frame types – trekking, city, MTB, compact p. B-14
3. Retail prices
a. Retail prices – all electric bikes p. B-15
b. Retail prices – S-class p. B-16
c. Retail prices – trekking, city, MTB, compact p. B-17
d. Retail prices: overview – all user categories p. B-18
e. Price levels by brand p. B-19
f. Top 5 cheapest/most expensive (city/trekking, MTB, compact) and S-class e-bikes p. B-20
4. Weight
a. Weight – all electric bikes p. B-21
b. Weight – S-class p. B-22
c. Weight – trekking, city, MTB, compact p. B-23
d. Weight: overview – all user categories p. B-24
e. Top 5 lightest/heaviest pedelecs (city/trekking, MTB, compact) and S-class e-bikes p. B-25
5. Drive systems
a. Motor position – all electric bikes and S-class * p. B-26
b. Motor position – trekking, city, MTB, compact * p. B-27
c. Start assist – all electric bikes and S-class * p. B-28
d. Start assist – all user categories * p. B-29
6. Range
a. Range – all electric bikes p. B-30
b. Range – S-class p. B-31
c. Range – trekking, city, MTB, compact p. B-32
d. Range: overview – all user categories p. B-33
e. Top 5 pedelecs (city/trekking, MTB, compact) and S-class e-bikes with longest/shortest range p. B-34
7. Battery
a. Battery capacity – all electric bikes and S-class * p. B-35
b. Battery position – all electric bikes and S-class * p. B-36
c. Battery position – trekking, city, MTB, compact * p. B-37
d. Integrated batteries – all electric bikes * p. B-38
e. Battery charge times – all electric bikes * p. B-39
8. Gearing systems
a. Gearing system types – all electric bikes and S-class p. B-40
b. Gearing system types – trekking, city, MTB, compact * p. B-41
9. Brakes
a. Brake type – all electric bikes, and S-class p. B-42
c. Models with regenerative braking – all electric bikes, and S-class p. B-43
d. Models with regenerative braking – all user categories p. B-44
10. Suspension
a. Models with suspension – all electric bikes, and S-class p. B-45
b. Models with suspension – all user categories p. B-46
1. Production of electric bikes
a. Production structure of European e-bike manufacturers (1/2) p. C-6
b. Production structure of European e-bike manufacturers (2/2) p. C-7
c. The value added chain p. C-8
d. Production figures for electric bikes in Europe p. C-9
e. Manufacturers in Asia – significance for the European market p. C-10
f. Overview: Asian ODMs and OEMs – white label suppliers for Europe p. C-11
g. Overview: Asian ODMs and OEMs with their own brands in Europe p. C-12
2. Market structure – e-bike suppliers and brand landscape
a. Model variety – brands and suppliers p. C-13
b. Brand and marketing strategies – key players with multi-brand strategies p. C-14
c. Market shares of e-bike manufacturers p. C-15
3. E-bike suppliers and manufacturers – detail profiles of top 5 (organisation, finances, portfolio, history, e-bikes sales, value added, special features, market positioning, presence in Europe, strategy, innovations)
a. Company A p. C-16
b. Company B p. C-19
c. Company C p. C-22
d. Company D p. C-25
e. Company E p. C-28
4. E-bike suppliers and manufacturers – brief profiles (organisation, key figures, market position, portfolio, special features, innovations)
a. Company E p. C-31
b. Company F p. C-32
c. Company G p. C-33
d. Company H p. C-34
e. Company I p. C-35
f. Company J p. C-36
g. Company K p. C-37
a. International cycle manufacturers in Europe p. C-38
b. Further manufacturers in focus, and national brands p. C-40
c. “Pure electric” suppliers focusing on e-bikes p. C-42
d. “Small but perfectly formed” – innovative approaches and specialists p. C-44
e. “Foldable and transportable” – focus on compact e-bikes p. C-46
f. “Spacious and stable” – focus on cargo e-bikes p. C-47
g. “Personalised and special” – focus on custom/special e-bikes p. C-48
6. E-bike suppliers and manufacturers - developments
a. The market in motion (1st half 2015) p. C-49
b. The market in motion (2nd half 2014) p. C-50
c. The market in motion (1st half 2014) p. C-51
1. Drive systems
a. Pros and cons of different drive system concepts p. D-8
b. Motor position – all electric bikes, and S-class * p. D-9
c. Motor position – trekking, city, MTB, compact * p. D-10
d. Start assist – all electric bikes, and S-class * p. D-11
e. Start assist – all user categories * p. D-12
2. Drive system manufacturers
a. Presence of motor manufacturers in e-bike models – all models p. D-13
b. Presence of motor manufacturers in e-bike models – S-class p. D-14
c. Mid motors - market share / presence of motor manufacturers p. D-15
d. Rear motors - market share / presence of motor manufacturers p. D-16
e. Front motors - market share / presence of motor manufacturers p. D-17
3. Drive system manufacturers – top 10 profiles (organisation, key figures, history, innovations, portfolio, market impact)
a. Company A p. D-18
b. Company B p. D-19
c. Company C p. D-20
d. Company D p. D-21
e. Company E p. D-22
f. Company F p. D-23
g. Company G p. D-24
h. Company H p. D-25
i. Company I p. D-26
j. Company J p. D-27
4. Other drive system manufacturers - overview
a. Classics and well known names p. D-28
b. In-house developments from e-bike suppliers p. D-29
c. Innovative drive concepts p. D-30
d. Chinese drive manufacturers in Europe! p. D-31
5. Batteries
a. Cell chemistry p. D-32
b. Battery capacity – all electric bikes, and S-class * p. D-33
c. Nominal voltage p. D-34
d. Charge time * p. D-35
e. Battery position – all electric bikes, and S-class * p. D-36
f. Battery position – trekking, city, MTB, compact * p. D-37
g. Integrated batteries * p. D-38
6. Battery manufacturers
a. Battery manufacturers p. D-39
b. Major suppliers from China – overview p. D-40
c. Suppliers from Japan and Korea p. D-42
d. Suppliers from Europa and USA p. D-43
7. Gearing systems
a. Gearing system types – all electric bikes, and S-class * p. D-44
b. Gearing system types – trekking, city, MTB, compact * p. D-45
c. Market share / presence of gearing system manufacturers p. D-46
8. Manufacturers of other e-bike components – overview
a. Displays, sensors, controllers, cables etc. p. D-47
9. Trends and developments
a. The drive system and component markets in motion (2014 and 1st half 2015) p. D-48
b. Current and future themes p. D-50
1. Top criteria for e-bike searches (greenfinder.de)
a. Overview p. E-4
b. Most searched-for frame types p. E-5
c. Most searched-for user categories compared to models on offer p. E-6
d. Search queries by maximum price p. E-7
e. Search queries by drive system concept p. E-8
f. Search queries by maximum weight p. E-9
g. Search queries by minimum range p. E-10
h. Search queries by gearing system type p. E-11
3. Top 30 lists (greenfinder.de)
a. Most searched-for brands (top 30) p. E-12
b. Most searched-for e-bike models (top 30) p. E-13
c. Most searched-for dealers (top 30) p. E-14
1. Objectives of this report and about the authors p. F-3
2. Liability exclusion, usage rights and image credits p. F-5
3. Explanatory notes and supplementary details for this report
a. Analysis methodology p. F-6
b. Brands in the Greenfinder database p. F-7
c. Definition of an e-bike p. F-8
d. E-bike parts and systems p. F-9
e. User categories, S-class and frame types p. F-10
f. Retail prices and weight p. F-11
g. Range p. F-12
h. Drive systems p. F-13
i. Batteries p. F-14
j. Battery types by cell chemistry p. F-15
